Visual identity for Rummet (The Room). A new channel uniting all church events in Nordvest, Denmark. From concerts and lectures to yoga sessions, conversation salons, and communal dinners, Rummet brings the neighborhood’s diverse activities together under one visual roof.

The identity is built around three key words:
~ Fresh: modern and appealing to young adults
~ Spacious: room for both lightness and depth
~ Poetic: a visual expression with depth and room for interpretation

The visual universe includes a flexible color palette that can support both concerts and grief groups. In addition, an animated logo, graphic templates for social media, and a library of illustrations.